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Web3 Marketing is the next big thing
Web3 is revolutionizing digital marketing with innovative strategies like community building, Metaverse experiences, NFT loyalty programs, quests, and on-chain data analytics, prompting traditional firms to invest and adapt.
Luxury fashion fights back against fakes using phygital NFT digital twins
Leading brands in luxury and fashion are using 'phygital' NFTs as digital twins of real products to fight counterfeit and fake fashion.
3 Ways NFTs are Shaking Up Sports Fandom
Blockchain technology and NFTs are revolutionizing professional sports by creating unique fan experiences and monetisation strategies, with offerings like digital memorabilia, trading cards, and immortalizing sporting highlights; the industry looks to further advancements such as sports NFT video games in the future.
Blockchain powers digital agency’s next-generation marketing campaigns
Automatic Slims is seizing on the many marketing opportunities in web3. Their creative designs & immersive activations showcase the power of seamlessly integrating the virtual and physical worlds in innovative ways.
How creatives can earn more from their work with NFT royalties
NFT royalties are a technology innovation with the power to radically boost an artist's income, and turn their fans into their biggest investors.
Phygital fashion & cutting-edge culture at Metaverse Fashion Week with Mutani CEO Shayli Harrison
Metaverse Fashion Week showcases Phygital fashion, combining avant-garde designs with NFT technology, as Mutani CEO Shayli Harrison collaborates with Bulgarian designer Stefan Kartchev for a limited-edition speedwear top collection.
