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How Adidas, Prada & Other Top Brands Are Making Blockchain Work
In this episode of the StartToBlockchain podcast, I sat down with Diego Borgo, Web3 Executive Advisor, to break down how these global brands are moving beyond hype-driven experiments to real-world applications like tokenized loyalty, digital product passports, and AI-powered blockchain solutions.



Venly Now Supports Solana: Build Faster and Smarter Applications
Venly Now Supports Solana: Build Faster and Smarter Applications
Great news: Venly’s Wallet API and Venly Widget now supports Solana, giving developers and businesses access to one of the fastest, most cost-efficient blockchains. This update simplifies the process of building powerful blockchain applications with our platform.


FIFA Rivals vs. EA Sports FC: How Money and Innovation Are Redefining Football Gaming
FIFA Rivals vs. EA Sports FC: How Money and Innovation Are Redefining Football Gaming
FIFA is gearing up to launch FIFA Rivals, a blockchain-powered game developed with Mythical Games, while EA Sports has doubled down on its independence with EA Sports FC. Both are chasing the future of football gaming, but their strategies couldn’t be more different.


Mastercard and J.P. Morgan: A Blueprint for Blockchain in Global Payments
Mastercard and J.P. Morgan: A Blueprint for Blockchain in Global Payments
Mastercard and J.P. Morgan have unveiled a major collaboration to redefine cross-border payments. By integrating Mastercard’s Multi-Token Network (MTN) with J.P. Morgan’s Kinexys platform, the partnership leverages blockchain to solve decades-old inefficiencies in international settlements.


Expert insight: Scale Smarter - Simplify Digital Asset Management on Shopify
Expert insight: Scale Smarter - Simplify Digital Asset Management on Shopify
Shopify business isn’t just about selling products - it’s about creating experiences and building trust. Whether it’s offering unique digital assets or ensuring transparent ownership, modern commerce demands smarter workflows.


Gary Vee on Blockchain: It's the Next Credit Card Revolution
Gary Vee on Blockchain: It's the Next Credit Card Revolution
People don't study history enough. A great thing you can ask your ChatGPT is, 'Tell me the history of the credit card.' These credit cards were super not accepted in 1964. People said, 'That's my money,' and resisted the government having access to their information. People need to realize: technology is undefeated - Gary Vee


Public Blockchains vs Kinexys: Unleashing the True Potential of FX Settlements
Public Blockchains vs Kinexys: Unleashing the True Potential of FX Settlements
With $5 trillion traded daily, FX settlement efficiency is crucial. JPMorgan’s use of its private blockchain, Kinexys, for USD-EUR settlements marks a shift toward faster, cost-effective transactions—but are private blockchains truly ideal for global solutions?


Stripe's Acquisition of Bridge: Paving the Digital Future of Finance
Stripe's Acquisition of Bridge: Paving the Digital Future of Finance
As digital transformation continues to shape our world, we are witnessing a landmark moment in the financial sector. Stripe's recent acquisition of Bridge, a stablecoin infrastructure business, for $1.1 billion is not just a transaction—it's a declaration of intent.


How to Create ERC20 Tokens with Venly’s Token API
How to Create ERC20 Tokens with Venly’s Token API
Newly added! Creating blockchain tokens has become essential for businesses entering the world of decentralized applications, tokenized economies, and blockchain ecosystems. ERC20 tokens, in particular, are widely used across various industries due to their fungibility and flexibility.


Expert insight: Are You Ready for DPP
Expert insight: Are You Ready for DPP
I want to turn your attention to an urgent regulatory shift that’s just around the corner: the European Union’s Circular Economy Action Plan. By 2025, this policy will require companies to adopt Digital Product Passports (DPPs) to provide greater transparency on product origins, sustainability, and traceability.


Expert insight: How to Turn Buyers Into Advocates With Token Gating
Expert insight: How to Turn Buyers Into Advocates With Token Gating
As Doug preps for his next product launch, he's focused on more than just attracting repeat buyers—he's turning his customers into brand advocates. How? By integrating blockchain-powered strategies like token gating and dynamic NFTs.


Expert insight: How to Turn Your Customers Into Repeat Buyers and Advocates
Expert insight: How to Turn Your Customers Into Repeat Buyers and Advocates
Doug gears up for his next product launch, he’s not only focused on attracting repeat buyers—he’s turning his customers into brand advocates. How? By integrating blockchain-powered strategies like token gating and dynamic NFTs.


Expert insight: Unlocking Efficiency in Shopify Stores, Highland Titles story
Expert insight: Unlocking Efficiency in Shopify Stores, Highland Titles story
Over the last six years, I’ve helped businesses become more transparent, efficient, and secure in the digital world. Today, I’d like to share Doug Wilson’s story. He’s the CEO of Highland Titles and has run his business on Shopify for the past 17 years.


Expert insight: The Role of Wallets in Blockchain
Expert insight: The Role of Wallets in Blockchain
I've been thinking a lot about the fundamental role that wallets play in the blockchain space, and I wanted to share some insights with you. Wallets are traditionally seen as a place to store cryptocurrencies or digital assets, but I believe this definition is limiting and doesn't capture the full scope of what a wallet truly represents in the blockchain ecosystem. By Tim Dierckxsens.


Expert insight: Digital Product Passports - Shaping a Sustainable Future with Blockchain
Expert insight: Digital Product Passports - Shaping a Sustainable Future with Blockchain
Imagine if every product you bought came with a digital record containing all the essential information about it—from where it was made and the materials used, to its environmental impact and how it can be recycled. That's the general idea behind the Digital Product Passport. It's like a digital ID that stays with a product throughout its entire life.
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