Third Act is transforming the theatre experience by tokenizing its most memorable moments. Their digital collectibles marketplace lets fans own a piece of their favorite performances. Built on the carbon-negative Hedera Hashgraph, Third Act helps Broadway productions monetize audience engagement beyond the stage.

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Dedicated to preserving theatre’s greatest moments through tokenized Real World Experiences (RWEs), Third Act uses Venly’s Wallet API to streamline blockchain interactions, making the process straightforward and user-friendly for its audience.

Objectives for Integrating Venly

The primary goal for Third Act was to integrate blockchain technology without disrupting its web2 user base, which is often cautious of new technologies. Venly’s wallet API, with its streamlined Single Sign-On (SSO) process, was ideal for creating an easy, familiar onboarding experience.

Key Reasons for Choosing Venly

1. Multi-Chain Support: Venly was among the first to offer comprehensive Wallet API functionality across multiple blockchains.
2. Scalability: Venly’s infrastructure was built to scale, accommodating Third Act’s growing user base.
3. Documentation and Support: The clear and detailed documentation provided by Venly facilitated a smooth implementation process, with minimal need for additional support.

Implementation Process

Third Act utilized Venly to create Hedera wallets for its users, enabling them to receive and manage their NFTs with ease. The integration process was straightforward, thanks to Venly’s well-documented API calls and accessible support team.

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This seamless integration allowed Third Act to maintain a familiar user experience while leveraging blockchain technology.

Impact

The integration of Venly’s Wallet as a Service significantly reduced the friction typically associated with blockchain technology, resulting in a smooth and unnoticed transition for Third Act’s users. This seamless experience aligns with Third Act’s goal of providing a familiar Web2-like onboarding process.

"Venly provided a simple solution to create crypto wallets on behalf of our end users, ensuring a seamless and frictionless onboarding experience." - Eric Neal, CEO @ Momental

By integrating Venly’s Wallet API on the Hedera Hashgraph, Third Act has successfully bridged the gap between traditional theatre experiences and the innovative world of digital collectibles, paving the way for a new era of audience engagement in the theatre industry.

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Want to transform your business with real-world assets or experiences tokenization?

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To learn more about how Third Act is innovating the theatre industry and offering fans a way to own part of their favorite performances, visit their website.